Hajo Andreas UX/UI Design

20+ years

Strategy consulting

helping my clients decide what to do online and how.


leading workshops, brainstorming sessions and design sprints to squeeze as many ideas out of everyone as possible.

UX design

turning ideas into an user centered structure, page sketches & detailed diagrams, or wireframes.

UI design

transforming UX into aesthetically pleasing, communicative & functional screens, ready to be turned into HTML & CSS.

Design management

coordinating teams and communication between client & team members, presenting results & keeping track of the design process.


Audi, BMW, BP, Bertelsmann, TUI, Gruner & Jahr, Springer Verlag, Mercedes-Benz, Nestle,  RTL, SAP, eurohypo, telekom, Red Bull 


I’m a designer with 20+ years of experience in the digital design field.
I have directed design teams and worked with a wide range of clients in the automotive, beauty, food & beverage, entertainment and technology industries.
My skills range from diplomacy ;-) to art/creative direction, interaction and visual design, print, animation and branding.

Over the past few years I’ve worked with leading interactive agencies razorfish, SinnerSchrader AG, Proximity BBDO, razorfish/neue digitale

I’ve developed projects for prestigious clients: Audi, BP, Bertelsmann, TUI, Gruner & Jahr, Springer Verlag, Mercedes-Benz, RTL, Nestle, SAP, eurohypo, telekom, Red Bull Media House

In my free time, when I’m not working on projects, I pursue my life long love for music & photography.


branding, design management, ux/ui design, concept & design, e-commerce, ipTV,  animation


Freelance – Creative Director/ Team Lead/ Designer

2004 – Present Design industry
Analyze current needs, working closely with clients and design teams, develop concepts, print, UI/UX design, visual interface designs, videos and animations for interactive applications.

Agencies proximity BBDO, spotmedia, SNS Consulting, SinnerSchrader, Brink & Martens, gürtlerbachmann, rio-nord, neteye, sapient, Neue Digitale razorfish, razorfish, foryouandyourcustomers

Clients Audi, BMW, Allianz, BP, Burlington, Greenpeace, Tchibo, SAP, Falke, Nestle, GL-Group, Lerros, Tier TV, die Zeit, e-wie-einfach, eurohypo, TUI, G&J, telekom, O2, Mercedes-Benz, innogy, Red Bull


Adjunct Professor

2006-2008 Taught UI/UX design, online strategy, digital branding, interactive story telling classes

Institute of Design/Hamburg


Creative Director

2001 – 2004 Directed teams as a Creative Director. Responsible for conceptualization, visual design and occasionally information architecture. Worked closely with account directors and producers to maintain quality of all design deliverables and presented team ideas to the client

Clients HLX / TuiFly, europcar, Mercedes-Benz, comdirect, Tchibo

SinnerSchrader AG/Hamburg


Creative Director

2001 Architecture, visual design and animated features for Bertelsmann and Grohe International websites. New Business: Vivanco

Clients Vivanco, Bertelsmann AG, Grohe international

RedAnt Media/Hamburg


Senior Designer

2000 Directed project teams as a Senior Designer, creating the branding and visual design of projects, and collaborated with the New Business Department to develop proposals.

Clients BP, NatWest Bank



Senior Designer

1998 – 2000 Directed project teams as a Senior Designer, creating the visual design of projects and digital branding

Clients RTL, Audi, HypoVereinsbank, dock11 (virgin), Springer Verlag



Art Director / Designer

1990 – 1998 started as designer with print, corporate identity and my first interactive projects. First attempts to introduce the idea of ​​brand experience into online projects.

Ruhr Area / Düsseldorf


Master of Arts / Diplom Kommunikationsdesigner

1994– 1998 Master of Arts/ Diplom Kommunikationsdesigner.
In 1998 i received my degree in communication design from Professor HD Schrader.
Fh Dortmund/ Ruhr Area